Eastern Idaho'’s Ear to the World
On June 4, 1999, KISU-FM radio signed on the air for the first time with a tiny broadcast power of just 450 watts, barely making a ripple in the east Idaho radio world. Today with transmitters in both Pocatello, Idaho Falls and Rexburg, KISU broadcasts to a potential audience of almost 200,000 residents and an ever-growing number of public radio fans. KISU consistently has more listeners than many commercial stations in the market. KISU is also well-known for promoting local cultural and public affairs events through partnerships with Idaho State University, the Idaho State Civic Symphony, the Idaho Falls Arts Council, the City Club of Idaho Falls and other similar organizations.
On that day in June of 1999, all of KISU's programs came from outside sources like National Public Radio (NPR), Public Radio International (PRI), along with many other independent program producers. In other words, there was no local programming on KISU at that time. Today KISU provides not only the best of traditional public radio programming, but also produces between 20-to-30 hours of local radio programming every week covering news, public affairs, and a wide range of eclectic musical genres. Also meeting the needs of Idaho State University students, who provide a major portion of funding for the station, along with about 15% of KISU's funding coming from local businesses and organizations, KISU also broadcasts live ISU women's soccer, volleyball and basketball events throughout the school year. Our 14,000+ weekly listeners are successful and well-educated, and their attitudes toward businesses and organizations which support the station they love are very favorable.
KISU-FM is a dynamic, program-driven format of national, regional and local shows lending itself to listeners staying tuned in for long periods of time. Loyal listeners mean great potential customers. Long standing public radio news and information standards like Morning Edition; On Point; Talk of the Nation; All Things Considered and Car Talk are joined by entertainment excellence with the World Café; Wait, Wait Don't Tell Me and the Prairie Home Companion. Visit KISU.org online for the entire lineup.
News, Information, Entertainment... Welcome to KISU-FM.
Student Media Development & Sales Coordinator
KISU-FM Public Radio
921 S. 8th, STOP 8014
Pocatello, ID 83209